Meet the South African Entrepreneurs Redefining Success -

South Africa’s entrepreneurial scene is buzzing with innovation, even as startup activity returns to pre-pandemic levels. At the forefront of this wave are Luke Mostert, Nompumelelo Madubedube, and Esethu Cenga. They are shaking up industries like tech, retail, and sustainability while inspiring social and economic change.

These innovators show that building a business can do more than make money. It can uplift communities and inspire future leaders.

Luke Mostert | Co-founder, CatalyzU

Luke Mostert is on a mission to transform how young Africans access career and entrepreneurial resources. A Forbes Africa “30 Under 30” honouree, Luke started CatalyzU to bridge the gap in education and job opportunities. His platform provides virtual workshops and courses tailored to young professionals.

In 2024, Luke partnered with Future Africa to launch the “How to Startup” fellowship. This program offers mentorship and skills training for emerging entrepreneurs. CatalyzU’s acceptance into Techstars Toronto signals its potential to go global. Luke’s drive to empower young people is changing lives and shaping the future.

Nompumelelo Madubedube | Founder, The San Hair

Nompumelelo Madubedube turned her need for quality wigs into a booming business. She started by selling hair from the boot of her car. Ten years later, her company, The San Hair, owns 15 salons and employs more than 200 people.

The business manufactures high-quality hair products in its Midrand factory. Its haircare line is available at Clicks stores nationwide and through an online shop. With her accounting background, Nompumelelo implemented smart systems that fueled her company’s growth. In 2024, she won Medium Business Entrepreneur of the Year, proving her journey is an inspiration.

Esethu Cenga | Co-Founder, Rewoven

Esethu Cenga is turning textile waste into treasure. She co-founded Rewoven to reduce fashion waste and promote sustainable practices. Her company collects discarded textiles, recycles them, and supplies the materials back to the fashion industry.

Since 2018, Rewoven has partnered with major South African brands to promote sustainable fashion. The company creates jobs and raises awareness about environmental issues. Esethu’s work is reshaping the local fashion industry and leading the way for sustainability in Africa.

Why They Matter

Luke, Nompumelelo, and Esethu are proof that entrepreneurship is a powerful tool for change. Their work highlights the value of innovation, perseverance, and social impact. By redefining success, they inspire others to dream big and make a difference.