Cocktailing to Millions: Ryan Close’s Bartesian Journey

0
Cocktailing to Millions: Ryan Close's Bartesian Journey
Ryan Close

The Spark That Ignited Bartesian

Ryan Close always felt the “entrepreneurial itch.” Although his earlier ventures were fulfilling, they lacked true excitement. That changed with Bartesian. In 2014, Close envisioned a device that simplified crafting premium cocktails without a fully stocked bar. The idea gave him the push to quit his corporate sales job and dive headfirst into entrepreneurship.

Ryan Close’s Recipe for Success

Launching Bartesian wasn’t a spur-of-the-moment decision. Close spent years refining his product, focusing on quality and customer needs. He conducted thousands of interviews to learn what home mixologists wanted most. Features like customizable beverage strength emerged directly from this research, making Bartesian irresistible to its target audience.

Overcoming the Inevitable Challenges

Close and his team faced several hurdles, from perfecting product shelf life to fulfilling a wildly successful Kickstarter campaign. Yet, his commitment to quality cocktails never wavered. He built a team that found innovative solutions without sacrificing standards. The results? A product so polished it landed on Oprah’s Favorite Things shortly after its 2019 launch.

Bartesian’s Explosive Growth

Ryan Close’s determination paid off. Bartesian achieved over $100 million in sales within three years. Initially focused on ecommerce, the brand expanded into major retailers like Macy’s and Williams-Sonoma, and is now eyeing international markets such as the UK and Australia. Close’s vision for Bartesian continues to evolve, proving that his entrepreneurial leap was worth the risk.

Ryan Close’s Advice for Aspiring Entrepreneurs

Ryan encourages future business owners to define success on their own terms and stay steady through highs and lows. Startups are unpredictable, but clarity and resilience can guide you through challenges. His story shows that with dedication, creativity, and listening to your audience, your dreams can take flight.

Bartesian isn’t just a cocktail machine; it’s a testament to Ryan Close’s drive and ingenuity. Young entrepreneurs can learn valuable lessons from his journey. If you dream big and put in the work, success may just be a sip away.

About The Author

Leave a Reply

Your email address will not be published. Required fields are marked *

LinkedIn
Share
Instagram
URL has been copied successfully!