Shannon Houchin’s Roadside Empire: From Peaches to Profits

How Shannon Houchin Switched Software for Side Hustling

Shannon Houchin wasn’t looking for any business, she wanted something real. Something that mattered. After years of working as the COO of a family-run software company, she craved a hands-on hustle. In 2013, she found it: selling peaches by the roadside. It wasn’t a random idea, it was a jackpot.

The Start of Roadside Republic

A friend kept telling Shannon to check out the roadside peach business in South Carolina. One trip changed everything. She didn’t start small, she went all in. By 2014, she had 100 peach stands up and running. With business skills and fearless energy, she turned fresh fruit into fresh cash.

Shannon Houchin’s No-Guidebook Success

There was no business playbook for selling peaches on the roadside, so Shannon created her own. She built every system, pricing model, and sales script from scratch. That’s why Roadside Republic is more than just a fruit business, it teaches others how to turn a simple stand into a money-making machine.

Peaches = Profits (And Fast!)

Shannon’s first stand made money in just one week. No waiting, no losses, just pure profit. A single stand brings in $1,500 to $3,000 per week. Now, Roadside Republic isn’t just about peaches. It has expanded into mobile farmers markets, farm box subscriptions, and even online education.

Why Roadside Stands Are More Than Just a Business

People love fresh, local food. Shannon learned that peach stands do more than make money; they unite communities. The sight of a roadside stand sparks nostalgia and happiness. It’s more than selling peaches; it’s selling joy.

Shannon Houchin’s Best Advice: Just Sell!

Waiting for the perfect website? The right logo? The ideal setup? Don’t. Shannon’s advice is simple: sell something today. Talk to customers, learn on the go, and let the business shape itself. The first sale changes everything.