{"id":11832,"date":"2026-04-09T15:48:27","date_gmt":"2026-04-09T14:48:27","guid":{"rendered":"https:\/\/thestudententrepreneur.org\/?p=11832"},"modified":"2026-04-09T15:48:31","modified_gmt":"2026-04-09T14:48:31","slug":"matthew-guella-pulse-app","status":"publish","type":"post","link":"https:\/\/thestudententrepreneur.org\/?p=11832","title":{"rendered":"Matthew Guella: Building Pulse While Battling Cancer"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/thestudententrepreneur.org\/wp-content\/uploads\/2026\/04\/IMG_1512.webp\" alt=\"Matthew Guella, founder of Pulse\" class=\"wp-image-11833\" srcset=\"https:\/\/thestudententrepreneur.org\/wp-content\/uploads\/2026\/04\/IMG_1512.webp 800w, https:\/\/thestudententrepreneur.org\/wp-content\/uploads\/2026\/04\/IMG_1512-300x300.webp 300w, https:\/\/thestudententrepreneur.org\/wp-content\/uploads\/2026\/04\/IMG_1512-150x150.webp 150w, https:\/\/thestudententrepreneur.org\/wp-content\/uploads\/2026\/04\/IMG_1512-768x768.webp 768w, https:\/\/thestudententrepreneur.org\/wp-content\/uploads\/2026\/04\/IMG_1512-24x24.webp 24w, https:\/\/thestudententrepreneur.org\/wp-content\/uploads\/2026\/04\/IMG_1512-36x36.webp 36w, https:\/\/thestudententrepreneur.org\/wp-content\/uploads\/2026\/04\/IMG_1512-48x48.webp 48w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"wp-block-paragraph\">MBA student Matthew Guella turned a simple idea into a social coordination app, Pulse, all while undergoing chemotherapy. Pulse is an app that helps friends easily plan in-person activities without the chaos of group chats.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The Problem: Group Chats Don\u2019t Cut It<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The idea came from a summer catch-up in Austin, when a friend expressed frustration: she could see that multiple friends were nearby but had no easy way to get everyone together. Texting one friend felt awkward, and sending a group message was distracting. Often, nothing happened. This is what inspired Guella to create a platform that can address this by letting users send a quick \u201cpulse\u201d to their network. Anyone who is free can join with just a tap. A <a href=\"https:\/\/som.yale.edu\/story\/2026\/building-app-moves-hangouts-beyond-group-chat\">Quick Pulse<\/a> feature simplifies the process further for spontaneous activities like grabbing lunch or running errands.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Guella also sees the app helping parents connect around playdates and shared interests. Beyond convenience, Pulse addresses a broader social need. Chronic loneliness has been linked to serious health risks, while social media increasingly fails to connect friends meaningfully. Guella believes there\u2019s a growing demand for a tool that helps people interact with those they already know.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Building the App: From AI Tools to a Development Team<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Guella initially tried building Pulse using AI coding tools like Cursor and Claude, but quickly realized non-technical founders often hit limits with full-stack apps. He then hired a team on Upwork, following his father\u2019s advice. He spent $5,000 to get a product live and test it.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The journey wasn\u2019t smooth. Early glitches included a misspelled last name and a malfunctioning back button. After revising the design, the app was finally completed in December 2025. Apple and <a href=\"https:\/\/thestudententrepreneur.org\/?p=11822\">Android approvals<\/a> took time, though Android went through overnight.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Early Traction and Next Steps<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pulse has roughly 100 downloads so far, mainly from Guella\u2019s classmates and friends in Austin, Chicago, and NYC. He\u2019s searching for a technical co-founder to enhance features like friend discovery. While chemotherapy continues through June, Guella remains committed to refining the app at his own pace.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cMany founders wait for the perfect moment to launch,\u201d he reflects. \u201cFor me, that moment was already here.\u201d<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>MBA student Matthew Guella turned a simple idea into a social coordination app, Pulse, all&#8230;<\/p>\n","protected":false},"author":15,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","inline_featured_image":false,"footnotes":""},"categories":[50],"tags":[575,574,125],"class_list":["post-11832","post","type-post","status-publish","format-standard","hentry","category-student-entrepreneurs","tag-social-apps","tag-mba-startup","tag-startup-stories"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"Matthew Guella, an MBA student, launched Pulse, a social conversational app, while undergoing chemotherapy.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Becca Bankole\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/thestudententrepreneur.org\/?p=11832\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.10\" \/>\n\t\t<meta 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